This is for affordable internet access for students. Parents can enroll their school child and get $50 credit on their monthly bill.
Promoting the Emergency Broadband Benefit Program
As Michigan students return to school for a new year, access to affordable and reliable internet access is vital for their success. The Michigan Department of Education (MDE) applauds the efforts of all school personnel working to provide off-campus broadband solutions to students.
http://www.michigan.gov/documents/mde/Emergency_Broadband_735546_7.pdf